Why have one?
There are many reasons why your business should produce a regular newsletter. First and foremost, it’s a cost-effective way to keep in contact with existing and prospective customers. Awareness of what you do – and how well you do it – is key in today’s competitive corporate environment. In fact, a newsletter provides a great opportunity for you to boost this awareness. It also helps your clients to fully understand what your company can offer and, importantly, why it would benefit them.