Many businesses today make the mistake of thinking that social media marketing is easy. Write a couple of Facebook posts, send out a few tweets, add some arty shots on Instagram – job done. Well, not quite. Great social media marketing is much more complex than that. It requires time, energy, money and patience. Overnight success is rare – social…
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Of all the social media platforms available, Pinterest is often the most neglected by business users. There are of course a number of valid reasons why businesses choose to focus their efforts elsewhere. After all, there is only so much time, money and manpower to go around. But involving Pinterest in your business strategy can pay serious dividends. Ignore it…
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Twitter was created in March 2006. Since then it has evolved to become one of the world’s biggest social media platforms, in terms of active user base. According to Hootsuite, around 500 million tweets are sent each day – that’s 5,787 tweets every second. In fact, 326 million people use Twitter every month and the number of daily users has…
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If you were one of the many people who thought Instagram would never take off, then you were wrong. Instagram hit 1 billion users worldwide in June 2018, with 23 million of those being in the UK according to statista.com. This means that Instagram is an essential part of your marketing strategy that you simply cannot afford to ignore. At Christchurch…
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